Legislation

Navigating Liquor Legislation with Confidence

A comprehensive repository of national and provincial legislation governing the liquor industry in South Africa.
Access full legal documents and concise summaries, organized by the relevant government departments, to ensure your operations remain compliant and informed.
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The Value Of Copyright

Copyright is a set of exclusive rights granted to the original songwriter or composer. These rights ensure the author receives his or her due in the form of royalties earned from the reproduction, distribution, and adaptation of his or her work.

South Africa is a member of the International Copyright Union. All member countries are committed to ensuring reciprocal copyright protection for each other’s musical works.

South Africa is also a signatory to the Berne Convention for the Protection of Literary and Artistic Works, which is administered by the World Intellectual Property Organisation (WIPO) and was first accepted in Switzerland in 1886.

Each signatory to the Berne Convention is required to recognise the copyright of the works of authors from other signatory countries, in addition to the copyright of its own nationals. The convention also stipulates that member states must provide for strong minimum standards for copyright law.

In South Africa, copyright is regulated in terms of the Copyright Act (No. 98 of 1978)

Rights Administration and Licensing

SAMRO administers the copyright and royalties of its members – being primarily music composers, authors and publishers.

Members who are composers and songwriters assign the rights of their musical works to SAMRO to administer. SAMRO, in turn, uses the assignments to license individuals and businesses that use music for business or commercial purposes. This includes shopping centres, nightclubs, television and radio broadcasters, and so on.

SAMRO collects these licence fees from music users, which are paid out to members in the form of royalties during annual distribution cycles (after administration costs are deducted).

By following simple procedures and paying the appropriate fees, individuals and businesses can use musical works administered by SAMRO. This will ensure that creators are rewarded for the public use of their intellectual property.

SAMRO On The Global Stage

Through its relationships with international collecting societies, SAMRO provides a valuable service to over three million music creators worldwide.

SAMRO is a member of the International Confederation of Societies of Authors and Composers (CISAC), enabling it to represent the interests of its composers, authors and publishers on a global scale.
  • Several of SAMRO’s senior managers and officials serve on various committees of CISAC – thereby representing the interests of South African composers, authors and publishers within this important international body.
  • SAMRO is involved in various CISAC initiatives in the SADC region and elsewhere in Africa, which also involve the World Intellectual Property Organisation (WIPO) and the United Nations Educational, Scientific and Cultural Organisation (UNESCO).
  • SAMRO has been a member of CISAC’s African Committee since 1994, and held the chairmanship of the African Committee from 2000 to 2005.
  • In addition to SAMRO’s activities in Africa through CISAC, its Board of Directors is always looking for ways to become proactively involved in assisting fellow African societies in the development of collective administration in their countries. SAMRO aims to ensure that members receive the correct royalties for the use of their music on the African continent.

Take your knowledge and Skills in the alcohol industry to the next level

The DF-SA is thrilled to introduce our self-test designed exclusively for professionals like you, who are passionate about maintaining the highest standards of responsibility and ethical conduct in all commercial communications.
Key Principles

Key Principles

This Code applies to all DF-SA and Aware.org members and covers all forms of brand marketing, promotion, and advertising of alcoholic beverages in all media. It excludes public service communications dedicated to responsible retailing, drinking, or social awareness educational initiatives.

Respect for Human Dignity:

Marketing and promoting alcohol should always demonstrate respect for human dignity.

Legal Compliance:

All industry participants must comply with existing laws, regulations, and licensing requirements.

Enhanced Self-Regulation:

A proportionate approach to protect consumers and society from improper practices and provide fair resolution to complaints.
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Standards

Commercial Communication Code Standards

These guidelines outline responsible advertising practices in the alcohol industry.
They cover various aspects such as ensuring ads target predominantly legal drinking age audiences, depicting responsible drinking behaviour, avoiding promotion of excessive consumption, respecting societal norms by avoiding certain themes, providing accurate product information and health warnings, and refraining from depicting violence or illegal activities.
Download Code of Conduct
Media

Media Placement Requirements

Respect for Human Dignity:

Marketing and promoting alcohol should always demonstrate respect for human dignity.

Legal Compliance:

All industry participants must comply with existing laws, regulations, and licensing requirements.

Enhanced Self-Regulation:

A proportionate approach to protect consumers and society from improper practices and provide fair resolution to complaints.
Awareness

Raising Awareness

The DF-SA and its members will promote the Code via their websites and ensure it remains relevant through periodic reviews and updates.

Amendments: Changes to the Code can be proposed and adopted by the DF-SA leadership and Board of Directors.

Dissolution: The Code can be dissolved upon recommendation by the majority of the Board and approval by the Founding Members.
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Lodge a complaint

Have a complaint?

Reach out to the ADVERTISING REGULATORY BOARD via their complaints portal here.

Important things to remember when laying a complaint:

1. You must provide your name, contact information and ID number. Your contact information will be kept confidential.
2. Your complaint needs to be in writing and include as much detail as possible, including where you heard the ad (TV, Radio, Social Media, etc.) when you saw/heard the ad, and proof (if possible) of the advert in question.
3. If you can, contact information for the advertiser will assist the ADVERTISING REGULATORY BOARD with the complaints process,
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